Ripples and the Royal Wedding

Ripples is a great way to have a unique, personal, and customized connection with each and every customer.
But at its heart it’s a content platform, which also let’s you garner worldwide attention when you can create stunning visuals for a notable day.

Heidi Bakery, in partnership with Lavazza, did just that, serving the “Megharryccino,” along with miniature lemon and elderflower wedding cakes, in their cafe and along the processional route for this past Saturday’s royal wedding.

They not only accumulated a huge amount of press worldwide for their cheeky, delicious, visual celebration of the happy couple, but the pictures from their activation (with Heidi’s logo front and center), were also used in stories about the day completely unrelated to coffee.

The ‘Megharrycino’: A coffee fit for royalty. More #royalwedding coverage here: https://t.co/LmZltIhAYi pic.twitter.com/O4Hsb40hem

— Reuters Top News (@Reuters) May 16, 2018

Loving the work guys well done @heidi.bakery ・・・ @kayburley_ impressed by our #megharryccino live on @skynews! . . . #Coffee #Coffeetime #Coffeeaddict #Coffeeshop #Coffeelover #ButFirstCoffee #Coffeelove #CoffeeIsLife#Coffeebreak #Barista #Coffeebean#bar#bars#drinkimbibe#mixologist#jetchill #royalwedding #wedding #love

A post shared by Jet Chill (@jetchillsystems) on May 19, 2018 at 8:23am PDT

Hard Rock Cafe in London got in on the fun as well, creating a specialty, 3-tiered tea service and four limited edition cocktails in honor of the weekend. And, thanks to their Ripple Maker, every post screamed ‘London’, ‘wedding’ and ‘Hard Rock’.

Let Us Royally Rock You! In honour of the Royal Couple, Hard Rock London invites you to indulge in our special 3-Tier Tea Service featuring a combination of Hard Rock favourites and classic tea service treats including our limited edition cocktails to toast the special occasion in true Royal style! Booking is essential, book via designmynight.com #RockNRollRoyalWedding #ThisIsHardRock #HardRockCafeLondon #RoyalWedding #RoyalLondon #RockNRollTeaService #HardRockLondon #WednesdayWisdom #MarkleMonday

A post shared by Hard Rock Cafe London (@hardrockcafelondon) on May 14, 2018 at 5:44am PDT

Of course, Ripples-enabled shops all over put their own spin on the day, bringing a taste of the fairy tale wedding to watchers worldwide. For, as one man told his wife (who thought her Ripples print was just too pretty to drink), “It’s the closest to a kiss from Harry you’re ever going to get.”

For Prince Harry and Meghan Markle #royalwedding #meghanandharry #harryandmeghan – You could customize and print out your own design on your drinks !! Try celebrating something such as 1st anniversary, Holidays as well as someone’s B-day!!

A post shared by Snap Coffee (@snapcoffeetoronto) on May 18, 2018 at 10:32am PDT