2024 Year in Review: Viral Moments

This year brands and businesses around the globe used Ripples to make their moments stand out. And fans (and the algorithm) took note.

Here are just a few of the top viral moments in 2024 created with Ripples prints.

Multimedia artist Rudy Willingham creates Sabrina Carpenter’s hit song of the summer with “100 cups of espresso”. He’s gotten 2.2 million tiktok views and counting for this brilliant stop-motion art.

@rudy_willingham Sabrina Carpenter’s Espresso made with 200 cups of Espresso ☕️ #sabrinacarpenter #espresso #sabrinacarpenteredit #stopmotion ♬ Espresso – Sabrina Carpenter

As the Official Worldwide Coffee Partner for the 2024 Olympic Games Costa Coffee used Ripples technology to brew up an unforgettable experience in the heart of the Olympic Village perfectly targeted to Gen Z athletes.

Every athlete shared their coffee creations, scoring the brand millions of social media impressions per video.

@94nadino exploring the olympic village 😎 #olympics #paris2024 #olympicvillage ♬ Che La Luna – Louis Prima

Over Labor Day weekend, Honey Green Cafe served up six iconic Sonny Angels designs on top of “Cloud Foam” topped iced drinks, charging an extra $2 apiece to get the drink prints featuring these adorable little boys.

The impact was tremendous. 100s of thousands of views on social media, and most notably, their entire cafe got cleaned out and they had to close early to restock.

@honeygreenscafe_ Cutest drinks in Downey 😉 #honeygreenscafe #downey #sonnyangel #sonny #sonnyangeltok #sonnyangelcoffee #losangeles #cafe #smallbusiness #fyp #localcafe #latteart #sonnyangels #sonnyangelunboxing #cutecoffee #matcha #coffeetiktok #oatmilklatte ♬ Turn it up – PinkPantheress

This fantastic LA-based coffee caterer has their hand in a huge number of high-profile events, and brands rely on them to create drink-topped content to spread the message and get attention.

In this case, it’s a perfect movie title and release date drink print, shared by the star, as part of the leadup for its release, getting more than 4 million views in just one day. Bad Boys for Latte! (absolutely not sorry)

View this post on Instagram

A post shared by Will Smith (@willsmith)

Does the team at Dante have an influencer strategy? “No, we don’t. We have great guests, sometimes very famous guests, and we create special moments for them. They want to share their moments.”

This Instagram reel Toni Braxton shared with her 4.5 million followers is just the tip of the iceberg of their “non-strategy.”

We’re impressed but in no way surprised by the social media wins our customers have created for themselves with Ripples drink prints.

Are you ready to make your drinks go viral? Get in touch.